client
FundFinder
attachment
blindesign accompanies FundFinder since 2016.
challenge
April 2016, the founders of FundFinder wish to purpose an innovative concept of financing of SMEs, a real alternative to crowdfunding. They give carte blanche to blindesign to create its brand, its visual identity and its financing web platform.
branding
01 –
blindesign offers several names and directions, and it is ultimately the name FundFinder that is unanimously chosen by partners. A logotype and some communication medias are created in order to enable FundFinder to prospect from its creation.
UX design
02 –
Several lines of reflection and scriptwriting are studied
before the development and opening of the funding platform
early 2017.
epilogue
The modern and simplified aesthetics of both the logo and the platform hit the target and allow FundFinder to stand out from its competitors immediately. An alternative on both form and substance.
services
Creative direction, brand identity, brand strategy, visual identitiy, logotype, iconography, UX design, website, press advertising, business cards, IT outsourcing.